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The 2010 Volvo s60 in pictures!!!!  The all-new Volvo S60 is being unveiled to the public for the first time at the Geneva Motor Show in early March next year. Production of the sporty sedan model will start in early summer 2010 at the Volvo Cars plant in Ghent, Belgium.

2010 S60

2010 S60 first pics

Photos copyright Volvo Car Corporation, SE-405 31 Gothenburg

detectionRecently, sharp-eyed citizens in Copenhagen have had the opportunity to get a sneak preview of the upcoming, sporty Volvo S60 – which won’t be introduced to the world until next year.

A disguised prototype of the new sedan model has been rolling through the streets of the Danish capital in order to test a groundbreaking new safety technology that can detect a pedestrian in front of the car and brake automatically if the driver doesn’t react in time, to avoid an accident.

The new technology – Collision Warning with Full Auto Brake and Pedestrian Detection – will be introduced together with the all-new Volvo S60 in 2010. Volvo Cars’ safety experts have been working with Pedestrian Detection technology for ten years and test cars have been rolling all over the world – most recently in the busy streets of Copenhagen.

“Factors like traffic behavior, road conditions and climate must be taken into account in the design of the final system. All told we have collected more than 300,000 miles of real-life data. We can also use the information from these traffic tests to conduct advanced computer simulations,” says Thomas Broberg, Senior Safety Adviser at Volvo Cars.

The next step – protecting the unprotected

The new safety functions in Collision Warning with Full Auto Brake and Pedestrian Detection represent the next stage in Volvo Cars’ continuous development of technology to detect risky situations and help the driver mitigate or avoid accidents by providing support in the decision-making process.

“The previous stages were developed to help the driver avoid collisions with other vehicles.

Now we are taking a giant step forward with a function that also boosts safety for unprotected road-users. What is more, we are advancing from fifty percent to full automatic braking power. To the best of our knowledge, none of our competitors have made such progress in this area,” explains Thomas Broberg. He adds:

“This technology helps us take an important step towards our long-term vision of designing cars that do not crash. Our aim for 2020 is that no-one should be killed or seriously injured in a Volvo.”

First a warning, then automatic braking

Collision Warning with Full Auto Brake and Pedestrian Safety consists of a new dual-mode radar unit integrated into the car’s grille, a camera behind the inside rear-view mirror and a central control unit. The radar and camera continuously monitor the road in front of the car. The radar’s task is to detect objects and measure the distance to them. The camera determines what type of objects they are.

In an emergency situation, the driver is first alerted by an audible warning together with a flashing light in the windscreen’s head-up display. In order to prompt an immediate, intuitive reaction, the visual warning is designed to look like a brake light coming on. If the driver does not respond to the warning and the system assesses that a collision is imminent, the car’s brakes are applied with full braking power.

“Active brake deployment requires that the object is confirmed by both the radar and the camera. Thanks to state-of-the-art sensor technology, it is now possible to engage full braking power,” explains Thomas Broberg.

Images  Copyright Volvo Car Corporation

volvo golfcartFore!  Here is Volvo Cars’ first production car ever to run on electricity. What is more, it’s pretty capable off-road. The C70-inspired Volvo Golf Cart is recharged overnight and can be driven 37 miles on a single charge.

The Volvo Golf Cart admittedly does not embrace the same high-tech solutions as the forthcoming plug-in hybrid – and it has a totally different application area. It can carry players from one hole to another on the golf course.

The golf cart was developed by Swedish company Pro Green Nordic. It is the brainchild of Ulf Renner who first contacted Volvo Cars back in 2006. Since then, the company has travelled a long way to meet the demands from the design and marketing departments at Volvo Cars.

Lower weight with one seat

Most golf carts are two-seaters. Not the Volvo Golf Cart, which has just one seat. It is thus much lighter than its competitors are.

It is an exact scaled-down version of the C70. The color is Electric Silver. An accompanying tow-hook makes it possible to tow a small trailer.

In addition to golf courses, the cart can be used in recreation facilities and for light transport duties at shows and trade fairs, for instance.

The aim is to unveil the cart to the golfing public during the European leg of the Volvo World Match Play Championship which will be held at the Finca Cortesin course in Casares, Spain, on October 29 to November 1.

volvo electric  golfcartvolvo golfcart

C30RThe biggest changes in the new Volvo C30 R-Design, which make its debut at the Frankfurt Motor Show in mid-September, are actually hidden beneath the skin. Despite the car’s extrovert body kit and design cues. Because it is the chassis and the steering that have been the main focus of attention. All with the aim of creating a sporty driving experience and a sophisticated feeling of comfort to match the very best.

C30 R-Design Package

The R-Design package allows customers the option of choosing between seven exterior body colors and offers a range of specially designed exterior and interior details.

Exterior:

* R-Design badge in the grille
* Grille and door mirror housings in special silk metal finish
* Body kit with front and rear spoilers, lower door trim molding and side-skirts color-matched to the rest of the body
* New 17-inch five-spoke Cratus aluminum wheels (18-inch optional)
* Tailgate spoiler
* Visible chrome-plated sports tailpipes (90 mm)

Interior:

* Upholstery in two color combination: cream-colored leather with sides in dark grey Flex-Tec, or off-black leather with edges in off-black (new)
* Embossed R-Design emblem in the front seats
* R-Design center stack and panel inserts
* Gear lever knob trimmed in leather and aluminum
* Sports pedals in aluminum, with rubber ribs
* Sports steering wheel trimmed in leather, with R-Design emblem
* Blue speedometer and rev counter gauges
* Textile floor mats with contrasting piping

c30r2c30r3

volvosoccerThe phrase soccer mom generally refers to a married middle-class woman who lives in the suburbs and has school age children. She is sometimes portrayed in the media as busy or overburdened and driving a minivan .  She is also portrayed as putting the interests of her family, and most importantly her children, ahead of her own.

The phrase “Volvo Driving Soccer Mom” became famous with the release of a song with the same name from the music group Everclear.  The song describes  Volvo driving soccer moms  as  wild child’s (even  porn stars) in high school and college but later grow up to be  more conservative “mothers” when they decide it would be to their advantage.   In the earlier part of the song, and describes the subjects’ lives later on as “blonde, bland, middle-class Republican lives.”

Everclear “Volvo Driving Soccer Mom” Lyrics

Na-na na-na na-na na-na na-na na-na

You know I used to be a bad girl
I got busy in the bathroom
at my high school
prom
Yeah I used to be a dancer at the local strip club
But now I know my right wing from my wrong

Yeah, yeah

I really used to be a bad girl
I had a threesome with my sister and her boyfriend tom
I know I used to be a real wild child
But now I am a volvo-driving soccer mom

Na-na na-na na-na na-na na-na na-na

I really used to be a bad girl
I got busted for possession of my wizard-shaped bong
I used to love to do the things they tell me not to do
But now Im different–now I sing a new song

I really used to be a bad girl
I got gang-banged in the bathroom at my high school prom
Yes, I used to be a real wild child
But now I am a volvo-driving soccer mom

Na-na na-na na-na na-na na-na na-na

Where do all the porn stars go
When the lights go down?
I wonder where all the porn stars go
cause when you need one, they are never around

I think they moved out to the suburbs
And now theyre blonde, bland, middle-class republican wives
They all have blonde, bland, middle-class republican children
Blonde, bland, middle-class republican lives

Where do all the porn stars go
When the lights go down?
I think I know where all the porn stars go
They all become volvo-driving soccer moms

Volvo has a great site related to thier Heritage.  This site is a must for all Volvo enthusiasts.  This site has information on the history of Volvo, information on every model ever produced by Volvo with pictures.  Information on Volvo club throughout the world.  What parts they have available for your classic Volvo, News and an events calender to let you know whats happening around these classics.  Enjoy the site

Volvo - The GameVolvo teams up with SimBin to create a  racing video game “Volvo – The Game”.   Expected release date for the game is May 2009 and it will be FREE!  The game centers around the S60 Concept we’ve been seeing lately.

The Two Swedish companies  are very excited about this venture, Henrik Roos, SimBin Studios CEO, said  “When Volvo Cars asked us if we were able to develop a Volvo racing game for PC, suitable for a wide audience and including the new S60 Concept car, we picked up on the challenge straight away. Especially since it was Volvo Cars located in Sweden that was asking. Two Swedish brands that join forces sounded like a perfect match to us”.

SimBin has a large portfolio of games which include award winning games like “GTR – The FIA GT Racing Game”, “GT Legends”, “GTR 2 – The FIA GT Racing Game”, “RACE – The WTCC Game”, “RACE 07 – The WTCC Game”, “GTR Evolution” and “STCC The Game”.

Can’t wait to top the Leader board!

Volvo’s  Sports Sedan the S60 is getting a makeover in 2010.  Volvo has a lot of competition in this class with BMW, Audi, and even the American car makers making headway (e.g. The Pontiac G8).   The new S60 must be sleeker, quicker, and have some high tech bells and whistles.    I’m excited to see what Volvo will come up with.

Items featured in the 2010 Volvo S60 Concept (What will make it into the production model….only time will tell):

  • Viking longboat headlamps.
  • Cleaner lines inside and out.
  • Car and pedestrian detection system.
  • Adaptive cruise control
  • Reduced CO2  emissions:
  • high-efficiency GTDi (Gasoline Turbocharged Direct Injection) technology.
  • Stratified combustion. The combustion chamber is designed such that a mist consisting of the optimal blend of air and fuel is formed around the spark plug, surrounded in turn by pure air. This allows the engine to operate with a surplus of air, thus cutting fuel consumption.
  • Start/stop, a functionality that switches off the engine when the car is at a standstill.
  • Powershift. Two manual gearboxes work in parallel, each regulated by its own clutch.
  • EPAS (Electric Power Assisted Steering). In principle an “electric servo” where the conventional hydraulic pump has been replaced by an electric motor.
  • “DRIVe-Mode”. Gives the driver the possibility of reducing fuel consumption via an “economy mode” that limits the function of a number of selected electrical or mechanical systems.
  • Grille shutter. A wind-deflecting panel that can be closed to reduce air drag when there is less need for cooling air.
  • Flat underbody panels.
  • The use of lightweight materials in the car body.

For pics of the 2010 S60 concept go to the Volvo Newsroom.

There is a lot of hype about the 2010 Volvo XC60,  Volvo is pushing the crossover like no other vehicle in the past.  The XC60 is making it’s way around the US in the VOL Tour (with two dots over the “O” ).   The XC60 is making good use of social media. They have every XC60 event  being recorded on flickr.  They also have a Facebook and twitter account related to the New XC60.   Kudos to Volvo for pulling out all the stops.

THE XC60 T6 AWD BY THE NUMBERS

MSRP    $37,200

Destination Charge    $825

OPTION PACKAGES

Climate Package    $1,000

Heated front seats

Heated rear seats

Heated windshield washer nozzles

Rainsensor windshield wipers

Headlamp washers

Interior Air Quality System (IAQS)

Humidity Sensor

Technology Package    $2,700

Dynaudio® Premium Sound System,  Dolby Pro-Logic II® Surround Sound, 650-watt amplifier, 12 Dynaudio® speakers, rear seat headphone jacks, audio controls

Volvo Navigation System with Real Time Traffic, DVD map data and remote control

Rear Park Assist Camera

Collision Avoidance Package    $1,695

Adaptive Cruise Control (ACC)

Collision Warning with Auto Brake (CWAB)

Distance Alert (DA)

Driver Alert Control (DAC)

Lane Departure Warning (LDW)

Convenience Package    $1,000

Grocery bag holder

12V power outlet in cargo area

Front and rear park assist

Power tailgate

Homelink remote garage door opener

OPTIONS

Black Sapphire Metallic    $525

Electric Silver Metallic    $675

Maple Red Pearl    $525

Barrents Blue    $525

Silver Metallic    $525

Lime Grass Green Pearl    $525

Savile Grey Pearl    $525

Terra Bronze Pearl    $525

Dual onboard two-stage child booster seats with adaptive seatbelts and power child rear door locks    $495

Dual Xenon with Gas Discharge Headlights with Active Bending Light    $800

Blind Spot Information System (BLIS)    $695

Personal Car Communicator (PCC) with Keyless drive    $550

Nordic Light Oak inlays    $295

Panorama moonroof n/c

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Below are some test drive videos from Consumer Reports and Edmonds on Volvo’s. If you find any more please add them in a comment.

2007 S80 Volvo

C30

2007 C70 Convertible

2007 XC70

2007 XC90

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